NCAA fights back against 'poaching' of hockey talent

 

Canadian Hockey League franchises believe that they are winning the battle with NCAA programs for the game’s top young prospects, and the man charged with the task of changing that landscape doesn’t beg to differ.

“I wouldn’t dispute that,” said Paul Kelly, executive director of College Hockey, Inc., a newly-founded organization whose mandate is to sell young players on all the NCAA brand of hockey offers to them.

Two weeks into his mandate, Kelly acknowledged that one of their main concerns is what he called the “poaching” of players already committed to one program over the other.

Junior operators, equipped with strong educational packages to go with their sales pitch that their system and style of game is the closest to professional hockey, have taken the lead over American universities in the ongoing pursuit of talent, as evidenced by goings-on right in this area.

Two players bound for U.S. colleges changed their minds and opted to sign with the Ontario Hockey League’s Windsor Spitfires.

Defenceman Cam Fowler walked away from a scholarship to Notre Dame, while goaltender Jack Campbell reneged on a verbal commitment to Michigan to sign with Windsor for the 2010-11 season.

Meanwhile, left-winger Kenny Ryan bolted from Boston College to join the Spitfires and centre Robbie Czarnik skipped out on Michigan to sign with the OHL’s Plymouth Whalers.

It’s this kind of commitment-jumping that alarmed the powers who run the NCAA into taking a pro-active approach toward protecting their assets.

“What we want to see stopped is the poaching and harassing of players once they’ve made a decision,” Kelly said. "And that goes for both sides.”

Kelly sought to make it clear that College Hockey, Inc. wasn’t organized to launch an all-out attack on the CHL.

“It’s not an us versus them approach,” he said.

In fact, Kelly met Wednesday with CHL commissioner David Branch to discuss the issue.

“Dave Branch is someone I’ve known for years and I have every respect for Dave Branch,” Kelly said.

“We want to work together to make both types of hockey programs stronger.”

Kelly was hired Nov. 24 by the commissioners of the five Division 1 NCAA conferences.

College Hockey, Inc. is funded in part by grants from USA Hockey and the National Hockey League.

It intends to put the NCAA game into the consciousness of players who are weighing their options, with increased exposure through tournament play and exhibition series, along with face-to-face contact with prospects.

“We’re not just talking about American players,” Kelly said. “We want to reach out to Canadian players as well.

“There’s a rich tradition of Canadians playing NCAA hockey and we want to see that tradition carry on into the future.”

Kelly cited the examples of Canadian ex-NHLers Patrick Flatley (Wisconsin) and Glenn Healy (Western Michigan), two U.S. college players who enjoyed long playing careers.

“They got their degrees and they’ve both been very successful in business after hockey,” Kelly said.

NCAA regulations are extremely restrictive regarding the manner and opportunities that schools may take in approaching prospective recruits.

As a consulting organization, College Hockey, Inc. will operate with vast freedoms not available to school recruiters.

“We won’t be regulated by NCAA rules, so it gives us more of a chance to get our message out there and market the college game,” Kelly said.

Kelly is well familiar with the fact of life that hockey players maintain the prerogative of changing their mind.

Earlier this year, he was deposed as executive director of the NHLPA after barely two years on the job following a player-led coup.

He also recognizes the difficulty of changing a system in which the ages of players being asked to determine their hockey future continues to grow younger.

“I don’t think the CHL should be drafting 14-15-16-year-old kids,” Kelly said.

“But do I see that changing? That isn’t going to happen.”

What is changing is that the NCAA recognizes they’ve been taking it on the chin from the CHL.

And they aren’t going to take it lying down anymore.